FOND DU LAC, WI. May 1, 2023 – General Motors has recognized Holiday Automotive with the 2022 Buick Dealer of the Year award. The program annually honors the top one percent of Buick dealers across the country for sales performance and a demonstrated commitment to providing exceptional customer experiences. “We are elevating everything we do at Buick and GMC,” said Duncan Aldred, Global Vice President, Buick and GMC, “and our Dealer of the Year winners represent a group of industry leaders that are helping us to make tremendous gains in sales, market share, and customer experience. We are proud to celebrate those dealers who have risen to every challenge of the past year to prove that they are the best of the best. We sincerely appreciate and applaud the entire Holiday Automotive team.” This award is the most prestigious honor General Motors presents to its dealers. Holiday is in an elite class of just 22 Buick retailers nationwide, and the only Buick dealer in Wisconsin to meet the stringent Dealer of the Year qualifications.
“At Holiday, our focus has always been to give each guest a great experience and create fans for life,” said Michael Shannon, Jr., President of Holiday Automotive. “Our team has earned this award through genuine care, concern, and respect for each guest in every interaction we have. Our guests are at the center of everything we do; and when we consistently exceed their expectations, sales are strong and recognition like this is achievable. We are proud of what our team has accomplished and are honored to be recognized with the Dealer of the Year award.” The team celebrated on May 1 st with a catered lunch where Shannon was presented with the Dealer of the year Award by Kaity Wagner, Buick and GMC District Sales Manager.
